Get to Know NexJ’s Jelena Duma: Sr. Director of Enterprise Architecture

At NexJ, we are enormously proud of the talent and dedication of our 100+ employees. They are the heart of NexJ and our most valued asset. We are pleased to introduce Jelena Duma, Senior Director of Enterprise Architecture. Below, Jelena shares a bit about her role at NexJ, why she’s excited about the future, and how playing drums in a rock band is the ideal way to relax after a hard day’s work:

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Client Focused Reforms and the Impacts on Your Firm

With the implementation of the final half of the CSA's Client-Focused Reforms on December 31, 2021, the wealth advisory industry has had to shift dramatically to adapt. Many requirements further constrain agents' time that could be used to build their books of business. Your advisors now need access to and provide much more information about investment products. "Know your product" and "know your client" require strict adherence from advisors to protect their careers and the interests and earnings of your firm.
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Dial Up Client Engagement to Succeed in Volatile Markets

It’s easy to imagine yourself to be quite the sailor when the sun is shining and the sea is calm – but when a storm blows in, many people who thought they could handle their own ship will decide maybe hiring a captain isn’t such a bad idea.
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Client Loyalty Programs Make Average Advisors Great

Client Loyalty is key to growing your business.  Loyal clients will let you manage more of their assets, and will refer both friends and family. Having the benefit of collaborating with some of the top financial advisors in the world, we found 3 common principles for how advisors increase client loyalty. Loyalty is driven by personalized engagement.
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Orion’s Acquisition of Redtail: Key Takeaways for Wealth Management Firms and Their Advisors

In June of 2022, Orion Advisor Solutions, a provider of wealthtech products, completed its acquisition of Redtail Technology, a web-based client relationship management (CRM) software firm, touting that the union would provide wealth management firms and their advisors with a “most-in-one” technology suite.

At first blush, this might seem a welcome solution for wealth management firms hungry for a fully integrated CRM solution. However, that “most-in-one” approach could very well be the Achille’s heal for the combined Orion / Redtail entity.

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What the Latest Research Report on Salesforce Tells Us About Financial CRM

Bigger isn’t always better – that’s the key takeaway from the latest research report from Nucleus Research on Salesforce’s CRM offering. In fact, as Salesforce has grown larger by acquiring and absorbing smaller competitors and specific products, the organization has seen declining scores in many areas – enough to push Salesforce out of its spot in the Leader quadrant of the Nucleus CRM Value Matrix. Shockingly, 51% of those surveyed said they would replace Salesforce if they could.

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Do Your Digital Transformation Initiatives Build Trust?

Gartner has published a paper on the need for chief information officers (CIOs) to build stakeholder confidence. It focused on strategies required to develop trust, without which the success of an enterprise’s digital business transformation inevitably falls short.

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What’s Next for Artificial Intelligence in Wealth Management: What Advisors Can Expect

Artificial intelligence (AI) seems to be everywhere these days, including (if they are lucky) at the fingertips of financial advisors. AI, when designed specifically for wealth management, can help advisors be more efficient, focus less on administrative tasks and more on actual client engagement. And AI continues to evolve and mature. In the next few years, advisors can expect AI to deliver even more highly intuitive, time-saving features that will free them to concentrate on what matters most in serving clients.

We recently caught up with Andrew Cant, Vice President of Financial Services Solutions for NexJ, to explore what’s next for AI in wealth management and what advisors can expect and look forward to:  

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How Can Your Advisors Gain 2 More Hours per Week?

Improving advisor productivity is always top of mind in the wealth management industry. It’s a logical focus for wealth management firms looking to attract and retain top talent and increase assets under management. Advisors that have more time to work on growing their book of business, are more likely to be satisfied and they’re bound to be more profitable. According to BCG, “The costs that affluent-focused players incur in producing business are far too high, and they could become even more profitable if they were to increase efficiency.” They go on to state that top performers need 5 fewer assistants than average performers showing the link between efficiency and assets under management.

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Smart Wealth Managers Service Households, Not Individuals. Here’s How We Help

Wealth management is about trust. It is about giving an advisor control of your financial health and security and depending upon that advisor to make or recommend decisions that help you meet your financial goals. When we, as vendors, focus on features that give our products an edge, we always focus on how specific features can help advisors build more trust. This is what makes relationship hierarchies so important.

In terms of technology, there are minor differences between relationship hierarchies for corporate and investment banking and wealth management. The big differentiator is the intent. Corporate and investment banks track multiple hierarchies for the same corporations, such as risk relationships versus legal relationships. This allows bankers to get a holistic view of what makes the most business sense for a client. Wealth management needs a single hierarchy because they focus on single households and extended households. So, how exactly do you make a hierarchy that specifically speaks to the needs of an advisor?

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Efficient Management of the Financial Customer Lifecycle

The life of a financial advisor is a constant juggling act – and one where the balls in the air aren’t all of the same size, shape and weight. To be successful, an advisor needs to keep track of prospects, make new clients feel welcome and reassured, help existing clients navigate legal and regulatory hurdles, and help clients who are moving on to a new phase in life enjoy a seamless transition.

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Everyone Guarantees a Productivity Boost. The Question Is, Can They Deliver?

Who doesn’t want their team to work faster? And not just faster, but better as well? It’s what we all want. That’s why ‘increasing productivity’ is a key driver behind many front-office system upgrades. It’s also the reason so many vendors promise productivity improvements. So, how do you sort out the empty promises from the legitimate ones? The simple answer: do your research. Ask questions, and demand proof.

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